In the wake of her knockout triumph against Taylor Grant in the United States, Alesia Schumann has added a sponsor to her “collection” by landing a deal with a beauty products company.
A perfumer called Saint-Germain, headquartered in Paris, signed the Diva to promote a product aimed at stylish, sporty women. The Chills fragrance is now available with Alesia as its poster girl in the marketing campaign.
“Today’s women are increasingly health-conscious and physically active as a result, says Valentin Bonnet, CEO at Saint-Germain, in a press release. They can be intense in sport and stunning in a regular setting. As a boxing champion, Alesia Schumann is a splendid depiction of that reality.”
The campaign has already started in the Western hemisphere.